How And What

SWOT Analysis of Costa Coffee (Costa Coffee SWOT)

SWOT Analysis of Costa Coffee (Costa Coffee SWOT) This is a detailed SWOT analysis of Costa Coffee. It offers detailed insights into the strengths and the weaknesses of Costa Coffee. It also offers valuable thoughts concerning the opportunities that the company should consider and the threats that, it should keep close eyes on. Costa Coffee is a British coffeehouse chain, headquartered in Dunstable, England. It is a subsidiary of the Coca-Cola Company. Strengths of Costa Coffee Costa Coffee has achieved an internationally recognized brand name for coffee. There is a strong […]

Marketing mix of Airbnb (7Ps of Airbnb)

By: M Rahman | Tags:

Marketing mix of Airbnb (7Ps of Airbnb) This article offers a detailed analysis of the marketing mix of Airbnb. Its purpose is to investigate the 7Ps (Product, Price, Place, Promotion, Process, People, and Physical Evidence) of Airbnb. It also aims to examine how the company has been making use of certain marketing strategies and techniques to take its message to the customers. Airbnb is an American vacation rental online marketplace, headquartered in California, the United States. Products and services of Airbnb Airbnb is a platform that people can use to […]

Marketing mix of Air Canada (7Ps of Air Canada)

By: M Rahman | Tags:

Marketing mix of Air Canada (7Ps of Air Canada) This is a detailed analysis of the marketing mix of Air Canada. It explores the 7Ps (Product, Price, Place, Promotion, Process, People, and Physical Evidence) of Air Canada. It also examines how the airline has been using these marketing techniques to persuade customers to buy its services. Air Canada was founded in 1937. It is the largest airline in Canada, headquartered in Montreal. Products and services of Air Canada Air Canada’s flight services are generally divided into three categories i.e. Air […]

PESTEL analysis of McDonald’s (McDonald’s external environment analysis)

By: M Rahman | Tags:

PESTEL analysis of McDonald’s (McDonald’s external environment analysis) This detailed PESTEL analysis of McDonald’s aims to provide readers with insights into some of the key political, economic, social, technological, environmental, and legal factors that impact on the current and future success of McDonald’s. McDonald’s is the largest fast-food restaurant chain in the world. It has shown its strengths very well in adapting to changes in its business environment. Political factors affecting McDonald’s Political factors can provide companies with both opportunities and threats. These factors play a crucial role in their […]

Marketing mix of American Airlines

By: Joe David | Tags:

Marketing mix of American Airlines This is a detailed analysis of the marketing mix of American Airlines. It explores the 7Ps (Product, Price, Place, Promotion, Process, People, and Physical Evidence) of American Airlines and explains the airline’s business & marketing strategies. American Airlines is a major airline in the world, headquartered in Fort Worth, Texas, the USA. Products and services of American Airlines American Airlines together with its regional partner American Eagle, offers around 6,700 flights daily to 350 destinations in 50 countries (American Airlines, 2020). It offers customers different […]

Marketing mix of Burger King (BK)

By: M Rahman | Tags: Marketing in Tourism & Hospitality

Marketing mix of Burger King (BK) This is a detailed analysis of the marketing mix of Burger King. It explores the 7Ps (Product, Price, Place, Promotion, Process, People, and Physical Environment) of Burger King and explains its business & marketing strategies. Burger King is an American fast food restaurant, headquartered in Florida. It was founded in 1953 as Insta-Burger King; however, renamed as Burger King in 1954. Marketing mix of Burger King (BK) Products of Burger King Burger King divides its menu into different categories i.e. flame-grilled burgers, crispy and […]

SWOT analysis of Pizza Hut – Pizza Hut SWOT analysis

By: Veeren Gowrea | Tags: Marketing in Tourism & Hospitality

SWOT analysis of Pizza Hut This is a detailed SWOT analysis of Pizza Hut. It aims to examine the strengths and the weaknesses of Pizza Hut. It also aims to examine the opportunities the company should explore, and the threats it should keep an eye on. Pizza Hut was founded in Wichita, USA in 1958 by two brothers Dan and Frank Carney. It came to the United Kingdom in 1973. Strengths of Pizza Hut Pizza Hut has a proud and long-standing history. In 1958, two Carney brothers borrowed $600 from […]

SWOT analysis of Holiday Inn

By: Veeren Gowrea | Tags: Marketing in Tourism & Hospitality

SWOT analysis of Holiday Inn This is a detailed SWOT analysis of Holiday Inn. It aims to examine the strengths and the weaknesses of Holiday Inn. It also aims to examine the opportunities the company should explore, and the threats it should keep an eye on. Holiday Inn is a British-owned American brand of hotels. It was founded in the USA in 1952. Strengths of Holiday Inn Holiday Inn is a modern hotel that provides business and leisure travellers with the comfort they seek. It has 1,186 hotels with 215,714 […]

SWOT analysis of Airbnb

By: M Rahman | Tags: Marketing in Tourism & Hospitality

SWOT analysis of Airbnb This article is about a detailed SWOT analysis of Airbnb. It aims to analyse the strengths and the weaknesses of Airbnb. It also aims to explore the opportunities and the threats facing the company. Air‌b‌n‌b‌‌ ‌I‌n‌c‌.‌ is an American online marketplace which was founded in 2008. Strengths of Airbnb Airbnb provides access to 6+ million unique places to stay in 100,000+ cities and 191 countries and regions (Airbnb, 2019). This is a remarkable achievement for a company that started its journey not so long ago. Airbnb’s hosts run thousands of […]

SWOT analysis of Hyatt Hotels (Hyatt SWOT Analysis)

By: Veeren Gowrea | Tags: Marketing in Tourism & Hospitality

SWOT analysis of Hyatt Hotels (Hyatt SWOT Analysis) This is a detailed SWOT analysis of Hyatt Hotels. It aims to examine the strengths and the weaknesses of Hyatt Hotels Corporation. It also aims to examine the opportunities the company should explore, and the threats it should keep an eye on. Strengths of Hyatt Hotels In 1957, Jay Pritzker purchased the Hyatt House motel next to the Los Angeles International Airport from his business partner Hyatt von Dehn. With his brother Donald Pritzker and other family members, he developed the Hyatt […]